Category: Marketing strategy

In light of Sergio García’s win at the Masters this year and that The National Golf Day falls on the 10th of April we had a think about why you could choose golf at as your next office away day!

Golf has been proven to relieve stress (dependant on the number of lost balls during your round) as well as being a great way to build strong relationships with your clients and your team members, so could there be any better reason to make this your activity of choice?

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conferences and exhibitions

Picture this: you’ve decided that you want to grow brand awareness for your small business, you’ve invested in new equipment and staff recently, and you need to take it to the next level. At considerable expense, you book an exhibition to introduce people in the industry to your brand. You want to make an impact! Let’s explore how to stand out at conferences and exhibitions.

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christmas gifting

In the business world, we all know that Christmas is a key touchpoint in the marketing year to reward and retain loyal customers and reach out to new ones.

In our last blog we answered the question ‘How to plan the perfect Christmas marketing campaign’ and now we’re going to look at some inspirational promotional products that you could use if you decide to embark on a gifting campaign.

A gifting campaign is a great way to connect with customers, and make them feel appreciated, a recent survey by the BPMA discovered that promotional products make a customer feel x4 times more appreciated than print, the web, direct mail or tv advertising. We’ve put together a list of some of our favorites for Christmas:

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